Ricardo Semler

Lapélei szórtan foltosak. It can if you think like Ricard Semler, the maverick CEO who turned his own company into a model for the 90's and beyond. In MAVERICK, Semler will tell you how he changed his company and how you can change yours...if you dare! The extraordinary true story of 34-year-old...

1 NATURAL BUSINESS Every Wednesday afternoon dozens of men and women file through the front gate on their way to a third-floor meeting room at Semco, the company I lead in Sao Paulo, Brazil. The guard at the entrance has been expecting them. For years now, executives from some of the biggest...