Selling Professionally [antikvár]

Preface Each of us is a salesperson. We have been selling our ideas, desires and opinions since we were children. Yet many professional salespeople have had little training in the nuances of sales communication. By reading this book and completing the exercises, you will learn: • Secrets of what makes top salespeople successful • 37 proven methods to defrost telephone cold calls • How to qualify your prospects • What and what not to say in a face-to-face sales meeting • The sales process: how to conduct the interview and get the sale • 10 common benefits which will sell your product or service • How to make a smooth transition from features to benefits • A professional process for closing the sale • How to respond positively to objections • How to prioritise your prospects and clients. This book provides practical, adaptable ideas which, when applied, will increase your sales immediately.